CPS Appoints New Sales Manager
5th November 2007
CPS has announced the appointment of a new sales manager following its recent acquisition by the Tetra Pak group. The move is part of the marketing strategy aimed at strengthening and developing the Dairy, Food & Beverage sales team.
Tony Casey joins the company from Invensys APV where he built up an extensive expertise in the dairy, beverage and processed food markets over a 14 year period. This technical and commercial background will now prove invaluable to CPS, a global provider of hygienic liquid process systems.
The new position will see Tony working alongside Business Development Manager, Paul Griffin, to develop new business with a fast and flexible approach whilst maintaining and strengthening the CPS brand name. A key part of Tony’s role will be to win profitable business for the company through identifying the key growth areas for CPS.
Commenting on his new role Tony said: “The opportunity to join CPS came as a breath of fresh air. I am particularly enthusiastic about working for a company with a quick and adaptable approach to developing process solutions that are right for individual customer requirements. I have always been extremely impressed with CPS and am delighted that I now have this fantastic opportunity to join the team.”
He added: “CPS is a highly thought of name, one that is associated with innovative solutions and quality implementation, particularly in the desserts sector. CPS has always been able to give customers choice, whether it be a particular component manufacturer or a flexible implementation approach. I am confident that I will be able to make a positive contribution to the development of new business.”
His successes have been founded on solid interpersonal skills, commercial judgement and first-hand technical knowledge, which gives Tony a good grounding for his new role at CPS.
Commenting on Tony’s appointment, Mark Boxall, Managing Director at Tetra Pak CPS said: “Tony brings a wide range of experience from his previous roles which will be very valuable. His knowledge will allow him to recommend incremental changes and improvements in our strategy to build on our current strong sales growth.”